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The Virtual Office Model
Leading author, trainer, and broker discusses how the traditional model has failed agents, and how you can be a part of the emerging solution. Learn where the real estate industry is headed in this new e-Book release....
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Leading author, trainer, and broker discusses how the traditional model has failed agents, and how you can be a part of the emerging solution. Learn where the real estate industry is headed in this new e-Book release....
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Learn from the Master of Sphere of Influence
Broker and author Jennifer Allan reveals the secret to reaping lots of clients from your existing sphere of influence without becoming a nuisance. Most agents will never learn this!...
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Broker and author Jennifer Allan reveals the secret to reaping lots of clients from your existing sphere of influence without becoming a nuisance. Most agents will never learn this!...
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"We Were Almost Bankrupt..."
Let’s face it: The market is bad. Read this agent’s story of how he brought his practice back from near bankruptcy last year to take home over $60,000 in commissions this month. ...
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Let’s face it: The market is bad. Read this agent’s story of how he brought his practice back from near bankruptcy last year to take home over $60,000 in commissions this month. ...
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Max-Bang Series: Become a New Home Specialist
By: Matt Jones
The last installment was more geared toward brokers and team leaders so I will make this one for agents. I'll warn you: This strategy will not make you friends, but it will make you money. If you are like most agents today, you are struggling for sales opportunities. You know what to do when you find a new customer, and hopefully, you do a great job. The problem is finding enough customers.
Here's a great way to find new customers, and it costs almost nothing. It works best if you have a pickup truck or mini-van, but that isn't necessary. You will be working out of your vehicle, so it is important that it be clean and nice looking, whatever it is. Here is your investment: Go out and buy some magnetic signs that say "New Home Sales" and your company name as required by law. Contact local builders and tell them you are specializing in new construction sales, but would like to represent buyers.
Almost all builders (regardless of their listing agent) will be happy to supply you with floor plans, feature sheets, subdivision maps, pricing, etc. that you can put together into a three ring binder. Now all you have to do is be driving around in those new construction neighborhoods about the time people come by to look at homes.
You are an "expert" since you have the specifics on every home, you have a builder key, and you have your sign on your vehicle telling the world you are! So every evening (from about 4:00 to 7:00, you troll for new home buyers. You have a mobile file cabinet with all your forms and supplies, and you can write an offer from the home or from your vehicle.
The listing company will often not appreciate your trolling for buyers in "their" neighborhood. Tough! You are not representing the builder, they are. But you have every right to represent buyers of new homes. What's particularly cool about this strategy is that at about the same time most agents are going home from spending the day in the model home, the traffic in the neighborhood begins to pick up as buyers are cruising around after work looking for their next dream house.
You have the expertise, the key, the flashlight (if need be), and all the paperwork to make it easy. Your lender is on call. Nobody else is around to help them, and you just got an easy sale by being in the right place at the right time. Plus, it's new construction so there won't be problems with appraisals, inspections, or unmotivated sellers. Better yet, the prices will be higher, and your clients will be thrilled! How cool is that?! That's Max-Bang!
By: Matt Jones
The last installment was more geared toward brokers and team leaders so I will make this one for agents. I'll warn you: This strategy will not make you friends, but it will make you money. If you are like most agents today, you are struggling for sales opportunities. You know what to do when you find a new customer, and hopefully, you do a great job. The problem is finding enough customers.
Here's a great way to find new customers, and it costs almost nothing. It works best if you have a pickup truck or mini-van, but that isn't necessary. You will be working out of your vehicle, so it is important that it be clean and nice looking, whatever it is. Here is your investment: Go out and buy some magnetic signs that say "New Home Sales" and your company name as required by law. Contact local builders and tell them you are specializing in new construction sales, but would like to represent buyers.
Almost all builders (regardless of their listing agent) will be happy to supply you with floor plans, feature sheets, subdivision maps, pricing, etc. that you can put together into a three ring binder. Now all you have to do is be driving around in those new construction neighborhoods about the time people come by to look at homes.
You are an "expert" since you have the specifics on every home, you have a builder key, and you have your sign on your vehicle telling the world you are! So every evening (from about 4:00 to 7:00, you troll for new home buyers. You have a mobile file cabinet with all your forms and supplies, and you can write an offer from the home or from your vehicle.
The listing company will often not appreciate your trolling for buyers in "their" neighborhood. Tough! You are not representing the builder, they are. But you have every right to represent buyers of new homes. What's particularly cool about this strategy is that at about the same time most agents are going home from spending the day in the model home, the traffic in the neighborhood begins to pick up as buyers are cruising around after work looking for their next dream house.
You have the expertise, the key, the flashlight (if need be), and all the paperwork to make it easy. Your lender is on call. Nobody else is around to help them, and you just got an easy sale by being in the right place at the right time. Plus, it's new construction so there won't be problems with appraisals, inspections, or unmotivated sellers. Better yet, the prices will be higher, and your clients will be thrilled! How cool is that?! That's Max-Bang!
Matt Jones is the founder and CEO of FavoriteAgent.com and nationally syndicated author of LCM: The Secret to Success in the New Age of Real Estate, The Ultimate Listing Presentation, Traffic: How to Sell Fast and Net More, Becoming a Mega-Producer, and 20 Questions: Everything You Always Wanted to Know about Real Estate but Were Afraid to Ask. Jones’ North Carolina-based company has been profiled by major media outlets as an innovator and a pioneer in the industry, and CNN’s Pulse on America claimed FavoriteAgent.com is "changing the way real estate is being done in America." This content is cross-posted in the following locations: BlogMattBlog.com, RealBlogging.com, NewsGeni.us, and now Amazon Kindle.
Recent Articles
The New Ultimate Listing Presentation (Part 3)
Houston, we have a problem.In 2004 our company surveyed more than 481,000 REALTORS® with an average of 12.1 years in the business. You know what their number-one need was? To get more customers. Then...
We Were Almost Bankrupt! (Guest Post by Jerry Ryan)
The final article in Matt’s Max-Bang series last week (the one on cutting your overhead) really hit the nail on the head. We did exactly what that article says, and it saved our business. I told my...
The New Ultimate Listing Presentation (Part 2)
Allow me to pose a question. What does it take to become the top listing agent in your market? If you’ve ever asked yourself that question, you’re already on your way! You’ve shown that you’re...
The New Ultimate Listing Presentation (Part 1)
Since my original release of The Ultimate Listing Presentation back in 2006, over 100,000 real estate professionals have taken this training — some by reading the paperback, some the e-Book, some have...
Max-Bang Series: Lose the Overhead!
For my final installment in this 20-part series, I'd like to leave you with one guiding principle that will make you more money, or save you more money, than all the rest. (Isn't saving money the...
One Day Book Sale! (Must Check This Out!)
-- Get All Nine for the Price of Just Three!Matt Jones' entire training collection is now available online by instant download. Matt's complete works cover every aspect of the real estate business --...
Max-Bang Series: Making a Great Referral!
Here is a secret that will make you lots of money. In fact, is one of the best I've ever seen. If you have a lender you work with on a regular basis, the technique I'm about to show you can work...
Max-Bang Series: Free Electronic Document Archival!
Everywhere you look today, brokerages are trying to make the transition to electronic document storage. Data storage companies are happy to help you spend your hard earned money on their various...
Houston, we have a problem.In 2004 our company surveyed more than 481,000 REALTORS® with an average of 12.1 years in the business. You know what their number-one need was? To get more customers. Then...
We Were Almost Bankrupt! (Guest Post by Jerry Ryan)
The final article in Matt’s Max-Bang series last week (the one on cutting your overhead) really hit the nail on the head. We did exactly what that article says, and it saved our business. I told my...
The New Ultimate Listing Presentation (Part 2)
Allow me to pose a question. What does it take to become the top listing agent in your market? If you’ve ever asked yourself that question, you’re already on your way! You’ve shown that you’re...
The New Ultimate Listing Presentation (Part 1)
Since my original release of The Ultimate Listing Presentation back in 2006, over 100,000 real estate professionals have taken this training — some by reading the paperback, some the e-Book, some have...
Max-Bang Series: Lose the Overhead!
For my final installment in this 20-part series, I'd like to leave you with one guiding principle that will make you more money, or save you more money, than all the rest. (Isn't saving money the...
One Day Book Sale! (Must Check This Out!)
-- Get All Nine for the Price of Just Three!Matt Jones' entire training collection is now available online by instant download. Matt's complete works cover every aspect of the real estate business --...
Max-Bang Series: Making a Great Referral!
Here is a secret that will make you lots of money. In fact, is one of the best I've ever seen. If you have a lender you work with on a regular basis, the technique I'm about to show you can work...
Max-Bang Series: Free Electronic Document Archival!
Everywhere you look today, brokerages are trying to make the transition to electronic document storage. Data storage companies are happy to help you spend your hard earned money on their various...

