SPONSORS
The Virtual Office Model
Learn where the industry is headed in this new e-Course. Leading author, trainer, and broker discusses how the traditional model has failed agents, and how you can be a part of the emerging real estate model. Certification credit...
http://newsgeni.us/sponsor
Learn where the industry is headed in this new e-Course. Leading author, trainer, and broker discusses how the traditional model has failed agents, and how you can be a part of the emerging real estate model. Certification credit...
http://newsgeni.us/sponsor
The Science of Online Marketing
Learn why most agents never do business from their web sites. New e-Course reveals the secrets of top online marketers. Register for this e-Course to learn from one of the industry's foremost experts in online marketing. Certification credit...
http://newsgeni.us/sponsor
Learn why most agents never do business from their web sites. New e-Course reveals the secrets of top online marketers. Register for this e-Course to learn from one of the industry's foremost experts in online marketing. Certification credit...
http://newsgeni.us/sponsor
SPONSORS
Becoming a Mega-Producer
New e-Course teaches agents how to go from failing out to top producer in one year. Learn how to capture and convert more customers than you thought possible. Certification credit...
http://newsgeni.us/sponsor
New e-Course teaches agents how to go from failing out to top producer in one year. Learn how to capture and convert more customers than you thought possible. Certification credit...
http://newsgeni.us/sponsor
The Costly Difference between Advertising and Marketing
By: Michael Krisa, Interview with Dan Gooder Richard
Also known as "That Interview Guy", Michael Krisa rubs shoulders with the biggest names in real estate. In his unforgettable one-on-one interviews, Krisa goes "behind the scenes" with the greatest minds in the business to get their candid take on the industy's most pressing issues.
Contact the author at michael@thatinterviewguy.com
By: Michael Krisa, Interview with Dan Gooder Richard
One of the biggest follies I see agents make time and time again is wasting good money on what they think will make the phone ring. I’m talking about advertising--bus benches, flyers, calenders, basically anything that will hold ink is fair game.
It pulls on my heart strings knowing that somewhere in a grade school class one child is asking another:
“Johnny – have they found your dad? I saw his face on a shopping cart.”
What savvy, successful agents know is that there is a distinct difference between advertising and direct response marketing. Marketing is targeted, quantifiable and duplicatable.
Dan Gooder Richard is an expert in the art of direct response marketing and in this video interview will discuss:
- Identifying a niche
- Speaking the customers' language
- How to make your phone ring
- The costly difference between advertising and marketing.
Also known as "That Interview Guy", Michael Krisa rubs shoulders with the biggest names in real estate. In his unforgettable one-on-one interviews, Krisa goes "behind the scenes" with the greatest minds in the business to get their candid take on the industy's most pressing issues.
Contact the author at michael@thatinterviewguy.com
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